Social • Educational •
Social • Educational •
Every brand is a story in the making, and its visual identity serves as the foundation that shapes how it is perceived, connects with its audience, and evolves in the market. In an environment saturated with messages, a brand identity must go beyond aesthetics—it should communicate a clear, strategic, and distinctive narrative.
My approach to Brand Identity extends beyond logo design; I develop comprehensive visual systems, ensuring consistency across all brand touchpoints. From conceptualization to implementation, I translate values and vision into a cohesive identity that builds recognition, credibility, and emotional connection with its audience.
Through a process of research, exploration, and strategic design, every brand identity I create is tailored to meet the business’s needs, fostering presence, relevance, and longevity in the marketplace.
PJ Sin Suela | Puerto Rico no se vende →
Transcend o →
Chicas al Mar - Surf Day by Havanna Visual Identity →
PJ Sin Suela | Es La : Hora | Cover Art →
Tres Palmas Puerto Rico| Brand Guidelines →
Coalición por la Salud Mental de P.R. | Identity →
Chicas al Mar - Surf Day by Havanna Visual Identity →
Chicas al Mar - Surf Day by Havanna Visual Identity →
Coalición por la Salud Mental de P.R. | Identity →
Museo Histórico Escuela Federico Degetau | 360° Production - SHPO →
Chicas al Mar - Surf Day by Havanna Visual Identity →
Chicas al Mar - Surf Day by Havanna Visual Identity →
El Market B.F. & Hnos. MIDA →
Tres Palmas Puerto Rico| Brand Guidelines →
Colmena Visual Identity →
Chicas al Mar - Surf Day by Havanna Visual Identity →